Concepts Are Like Flames, a collective based mostly in Germany, launched a marketing campaign to dismantle misconceptions concerning Bitcoin (BTC). The group has incentivized folks to position Bitcoin-related stickers in cities around the globe.
According to the initiative’s official web site, named “Bitcoin Consciousness Sport,” the marketing campaign seeks to alter the general public notion that Bitcoin is expounded to criminals and scams.
Stickers purpose to create consciousness
The stickers — which include messages reminiscent of “repair the cash,” “repair the world,” “B the change,” “can’t tread on me,” “exit fiat,” “Inflation,” amongst others — started appearing within the streets of Munich in the beginning of June 2020. Now, they’re being unfold throughout the planet.
To facilitate a wider unfold for his or her pro-Bitcoin message, the collective revealed printable, open license PDFs that permit anybody to obtain and create their very own stickers.
Marketing campaign unfold in different nations
Just lately, folks started publishing photographs of the stickers on the streets of different European nations reminiscent of the UK, Austria, and even Asian nations like Pakistan.
Bounty No. 10 paid out, that includes a domestically well-known cat known as Dora and the DIY ‘freedom cash’ #bitcoin sticker https://t.co/ed4ADg6taC
— ideasarelikeflames (@ideaslikeflames) July 5, 2020
The collective launched a crowdfunding marketing campaign to incentivize others to disseminate the marketing campaign’s stickers — bought by the Concepts Are Like Flames store — to public locations across the globe. Members can apply to be rewarded as a part of a bounty marketing campaign. This marketing campaign goals to distribute 675 Satoshis ($0.06), or SATS, per sticker positioned.
Cryptocurrencies not too long ago appeared on the scene of large protests within the U.S., held in response to cops murdering a person named George Floyd. Many trade leaders weighed in, with posts circulating about Bitcoin’s favorability as a technique to opt-out of an ostensibly corrupt social infrastructure.
Cointelegraph reported in 2019 that the pro-democracy and anti-government protest motion in Hong Kong spurred wider adoption of cryptocurrencies reminiscent of Bitcoin as nicely.
